Cascading Style Sheets (CSS) Benefits and Search Engine Optimization (SEO)
Another awesome benefit of using CSS is that it makes your Web site SEO friendly. The Reason for this is pretty simple. Search engines spiders are actually slow and lethargic. They don't go through the all that junk code of HTML code to get to the indexed codes. Font tags and tables make HTML code cumbersome, and thus reduce the accuracy of the results. If you use external CSS files to determine the design attributes, the HTML code will be clean and will create better search engine rankings
. With some knowledge of CSS you can change the code without destroying the visual layout. For instance, you could easily make the main content of your site to show up above the header or navigation menu in the code of your Web site; this will help to show search engine crawlers the importance of your content. I personally saw a huge boost in rankings in fully functional CSS Web sites. When I look at someone’s Web site that was built using old school HTML code with tags such as: TABLES, TD, TR, FONT and so on, I convert that site to a CSS layout. There are many tools on the Internet that shows the actual code over text ratio weight of your site. Modern search engines such as Google, Yahoo and MSN love light-weighted Web sites. They want to see your content; the text, not the code. With CSS everything is possible. You can place excessive code into an external file, thus leaving the actual page clean and simple.
Another awesome benefit of using CSS is that it makes your Web site SEO friendly. The Reason for this is pretty simple. Search engines spiders are actually slow and lethargic. They don't go through the all that junk code of HTML code to get to the indexed codes. Font tags and tables make HTML code cumbersome, and thus reduce the accuracy of the results. If you use external CSS files to determine the design attributes, the HTML code will be clean and will create better search engine rankings
. With some knowledge of CSS you can change the code without destroying the visual layout. For instance, you could easily make the main content of your site to show up above the header or navigation menu in the code of your Web site; this will help to show search engine crawlers the importance of your content. I personally saw a huge boost in rankings in fully functional CSS Web sites. When I look at someone’s Web site that was built using old school HTML code with tags such as: TABLES, TD, TR, FONT and so on, I convert that site to a CSS layout. There are many tools on the Internet that shows the actual code over text ratio weight of your site. Modern search engines such as Google, Yahoo and MSN love light-weighted Web sites. They want to see your content; the text, not the code. With CSS everything is possible. You can place excessive code into an external file, thus leaving the actual page clean and simple.
Labels: cascading style sheets, css, search engine, seo, spiders
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posted by Scott White at
11:53 AM
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